今天我来谈谈wish的退款申诉，我经常看到很多卖家抱怨wish老是退款啊，老赔钱啊。其实老实说你们都是站在自己作为一个卖家的角度在看这个问题。但是我要说 请你们多站在客户的问题来看待。退款不要只是抱怨，而是要去从中分析。

wish退款很多种类，我就说说几种，

1、配送时间过长，如果你发现最近这样的问题很多，你是不是该考虑换个物流渠道，或者是去分析一下哪个地区出现这类的情况比较多

2、商品已损坏，这个你就要考虑你的包装问题了，易碎易折损的是不是该用泡沫纸保护一下，以降低它的退款率。

3、商品与描述不符，这个时候你是不是应该考虑你的图片描述是不是有错误。关于尺码 是不是考虑可以发大一码甚至大两码。总之 退款不是一味的只看到自己赔钱，而是更多的分析怎么才能减少甚至避免。

那么也不是说所有的退款都是我们的责任，举个例子，他1号下的订单，15号收到了，然后18号才发的客户问题，说误下单了，那是一定要去申诉的。还有颜色问题，对于颜色多或者颜色难以区分的时候一定要做一个颜色图，别为了方便，很有可能就退款成功了。






因为很有可能在你申诉中，它可以作为证据。

那接下来我们说说如何申诉：








那么我们可以在这个系统消息里面看到交易退款。然后我们点进去复制他的订单ID。






找到这个订单，






然后最右边都有一个客户问题。凡是每一个退款都有一个客户问题，你可以点进去看看是什么原因。如果可以申诉的话就点那个paymengt status(图片上不了，就这么表达了)

然后按照步骤一步步下来，客户问题编号就是那个最右边。上传凭证一定要详细，订单的截图，以及买家为什么退款，退款理由，和你自己产品的证据一定要上传上去。理由也要说清楚。 查看全部

Appeal the Removal of Selling Privileges

What can I do to keep selling on Amazon?
If your selling privileges have been removed, they may be eligible for reinstatement. Here's how to appeal:

Step 1: Determine why your selling privileges were removed

Read the notice you received from Amazon to determine whether your account was suspended/blocked for poor performance, or for one or more violations of our selling Policies and Agreements.

Step 2:  Evaluate your selling practices

Review your customer metrics and identify those that do not meet our performance targets. Evaluate your selling practices for those that may result in buyer dissatisfaction, and your inventory for items that are in violation of our Policies and Agreements.

Step 3:  Create a Plan of Action

Create a Plan of Action outlining the steps you will take to correct the problems you identified in Step 2. Providing a precise  Plan of Action that can effectively address the problems improves the chance that your selling privileges may be reinstated.

Step 4:  Send your appeal to Amazon

Once you have created your Plan of Action, send it to Seller Performance with your request for reinstatement.

In your selling account, on the Performance tab, click Performance Notifications. 
Find the notice you received about the removal of your selling privileges and click the "Appeal" button, and then the "Appeal decision" button. 
Enter your Plan of Action details in the form provided. Also be sure to include a telephone number where we can contact you if necessary.
Click "Submit appeal" to send your completed appeal to Seller Performance.
Step 5:  Watch your e-mail for a decision from Amazon

After receiving your Plan of Action, we'll notify you of our decision by e-mail, usually within 48 hours. We review all appeals carefully; however, submission of an appeal does not guarantee reinstatement of your selling privileges.

How do I create a Plan of Action?
Your appeal should always include a Plan of Action that shows you have identified the problems in your selling and/or inventory management practices and addresses how you will change your practices to resolve them. Below are a few examples to illustrate this.

Performance Issues

Example 1: The notice from Seller Performance indicates your selling privileges were removed due to a high order defect rate.Action:  Check your customer metrics page to determine which metric (negative feedback, A-to-z Guarantee claims, and/or credit card chargebacks) does not meet our performance targets. You may find, for instance, that your percentage of negative feedback does not meet the target. As you evaluate your account, you may want to read all of the feedback comments left for you by buyers. If comments reflect a lack of response from you to buyer e-mails, your Plan of Action may include scheduling time every day to respond to all buyer correspondence.

Example 2: The notice from Seller Performance indicates that your selling privileges were removed due to a high late shipment rate and your customer metrics show that the late shipment rate does not meet our performance target. Action:  After you’ve shipped your orders and confirmed 100% of the shipments, you could review your feedback and order fulfillment practices. You may find that you have not shipped orders within two days of the order date because your order volume has increased. Your Plan of Action may include adjusting your processes to manage a larger volume of orders.

Example 3: The notice received from Seller Performance indicates that your selling privileges were removed due to a high pre-fulfillment order cancel rate and your customer metrics show that your cancel rate does not meet our performance target. Action: You could review your inventory management and/or inventory control processes. You may find that your high cancel rate is due to being chronically out of stock of listed items. Your Plan of Action may include monitoring your inventory daily to make sure you never list items you cannot ship immediately.
When evaluating your selling practices, here are some areas you may want to review:

Shipment of orders – are you shipping your items within 2 days of the order date?
Communication with buyers – are you effectively responding to buyer questions and doing so promptly and politely?
Stocking inventory – are you consistently running out of inventory and cancelling orders?
Listings – are you describing your items accurately in your listing comments?
Policy Violations

If your selling privileges were removed for violations of our policies, review your inventory to determine whether it includes Restricted Products, and compare your selling practices with our Selling Policies.

Example: The notice from Seller Performance indicates that your selling privileges were removed for selling promotional versions of media (prohibited on Amazon.com).  Action: You could review your inventory and your inventory intake process. You may find that your supplier includes promo CDs in their shipments. Your Plan of Action might include immediately removing those items from your inventory, and then making changes to ensure you review your inventory regularly to remove promotional media.
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