亚马逊侵权账户被封申诉攻略

图片来源：图虫创意

想必大多数卖家都有被标记为侵权的经历，这也是违规中最常见的问题之一，往往也是亚马逊卖家的热议话题，又该如何申诉侵权呢？先跟大家分享几个案例。

案例1:账户后台Legal Name和收款账户名称不一样，亚马逊一直问两者之间什么关系，怎么证明两者之间的关系，有的卖家还遇到过多次被要求证明的。可能是一开始填写的信息不一致导致被亚马逊检测，所以在一开始信息就需要规避一下。

案例2:欧洲账户注册使用了跟法人不同的信用卡，亚马逊也会一直问两者之什么关系，怎么证明两者之间的关系。所以在注册时一定要注意信用卡用法人的，避免后续出现的问题。

案例3:账户后台涉及到人名的,不要随意的调换顺序,要保持一致。Zhang San就一直写Zhang San,San Zhang 就一直写San Zhang，也就是永远保持一致。

案例4:看到别人的账户都在销售一个从1688进货的产品，也不排查产品是否侵权，就直接上架开始销售，然后账户Over。不管是自建还是跟卖,第一件事就是要排查这个产品是否会侵权。

案例5:提交资料的真实性，这也是很重要的一点。很多卖家图方便或图快就直接把需要提交的资料直接PS，那么很有可能导致店铺都挂掉。亚马逊的检测机制这么神了，如果你还认为提交假的资料可以通过的话，那可能只会收到更严重的处罚。

下面进入正题，主要讲亚马逊侵权之后账户被封如何正确申诉。

案例分析:被商标持有者/专利持有者投诉侵权

申诉要点:

1.第一时间下架侵权产品不要抱有侥幸心理，并检测整个店铺是否有类似产品全部下架。

2.联系邮件中给出的投诉者，承认错误无心之失，言辞恳求，告知已经下架产品，承诺不再销售他们品牌的产品并抄送给亚马逊notice 邮箱。

3.申诉信:

-资料上有进货发票和其他有效证明可以提交作为辅助

-说明已经在第一时间删除产品并保证不在销售

-加大产品品牌/专利/真伪方面的检测100%确定没有问题才会上架

-组建专人团队负责核查产品信息:外观/品牌/工厂资质等

-提供供应商的联系信息管网等证明有正规的进货渠道

-保证不再犯错

提醒卖家分析账户具体情况导致问题的具体原因很重要！！！

模板如下：

Dear sir/madam,

Thanks for your patience about our issue. We extremely apologize for the inconvenience to you.

We got to recognize that we made a mistake and may infringe the intellectual property rights of others. When we received your email about this issue we have created remove order of our FBA stock to prevent the similar complaint. Now we have send an email to

amazonsupport@Xxx.com at June 15, 2017 plead them to withdraw the complaint and we have to make a commitment to them: we will never sell this products again in the future and to our behavior made the most sincere words of apology, and we also Cc the email to Amazon, but we haven’t received any responded up until now. We will keep our eyes on this issue and 1 hope that we can find an amicable solution to this issue through the consultation process.

We take the following measures after we got your email:

1. Since we got the Warning Notice of Intellectual Property Rights Infringement about our ASIN:侵权的ASIN码may infringe the intellectual property rights of others, we have remove all the inventory stop selling at first time, now we have deleted this listing now and we no

longer sell it again.

2. We have contact the rights owner for retracting the complaints and made the most sincere words of apology, but we haven’t received any responded up until now, we will closely watch the reply. 

About this issue, we have taken the following steps to help us to resolve the issue and prevent similar complaints.

1. We have checked all the listing detail from title, image, description and bullet point to ensure have no information in misunderstanding. And we are firmly deleting all the listings that could show any signs of conflicts with intellectual property rights.

2. We have establish the professional handling team to take care of listing 100% match on description, images, bullet points, & search terms, etc. Never make more mistakes of the Product Design or Brand.

3. We have organized our own research department to make sure we can sell our own products with our own design & model instead of purchasing from our supplier, to prevent any possible infringement problems on Trademarks & Packages & Design.

4.All of the email or complaint answered and resolve under 24 hours. Provide a good after-sales service.

Hope you can give me a chance again. If there’s any other information you need, please feel free to contact us.

Yours sincerely,店铺名Appeal Service

模板仅供参考，具体的申诉信还需根据账户的具体情况去编辑。侵权时有发生，最后魔词申诉给您一些防侵权小建议，规避风险：

1.全面的检查产品是否被人注册了知识产权，或者这个产品是否是在某个产品的基础上做的改良；

2.对商品和商品详情页面做全面的知识产权调查，确保不含有侵权的字眼和图片；

3.有的产品在上架之后仍会有人去注册知识产权，或者在上架前就有人注册了只不过还在申诉中，暂时查不到而已，因此定期做知识产权的检查尤为重要。

4.不要在描述和标题中加入标点符号，有些普通的文字加了标点符号后可能会导致商标侵权。

5.上架类似品牌设计的商品可能导致被权利所有者投诉的风险，一旦被标记为违规，卖家将可能因没有权利所有者授权而导致申诉败诉。

账户遇到侵权无法解决的，可咨询魔词申诉，帮您做一个详细的评估分析~

（编辑：江同）

（来源：魔词）

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