亚马逊ODR(订单缺陷率)超标账号被冻结,申诉信怎么写?有模板吗?

亚马逊ODR高了,导致账号被冻结,请问谁有申诉信的模板吗?
已邀请:
挖掘海量数据,第一时间反映跨境电商行业的热门风向,为跨境客户提供真实客观的市场决策依据。

鲤城天下

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千万不要照抄!!!
 Dear Amazon Seller Performance Team,

We understand that recently our performance as a seller on Amazon.com has fallen below both Amazon's and our own standards of quality.

I believe it is mainly because of our inadequate communication that we have recently seen two A-Z guarantee claims which have resulted in our ODR exceeding the performance target of <1%.

Unfortunately, we changed the Listings Status to be Inactive from 23/01/2014 to 06/02/2014 because of a long vacation, obviously, the two complaints are nightmare during the period without order.

Plan of Action: We are taking the following steps to improve our performance:

1. Review all of products to make sure that the pictures and descriptionsare accurately match with our products.

2. Most importantly, we will complete the investigation more quickly and proactively(within12 hours) to any problems with customer orders to keep our customers more in formed and help prevent A-Z guarantee claims as much as possible, then replacement or a full refund will be done within 24 hours.

3. In addition, we will more aggressively monitor our performance metrics toassure we are meeting the standards set by Amazon and our own standards of quality customer service.

七的琴弦

赞同来自:

各位卖家根据自己的实际情况去调整申诉信的内容。
 
To whom it may concern,

We are contacting you regarding our seller account suspension. We realizethe delays in shipping orders has not complied with Amazon's performance targetof less than 4%, nor our target of less than 2%.

We have reviewed our fulfillment procedures and have determined the twoareas that need to be addressed:Shipment Creation and Inventory Availability.

We realize we needed additional support for managing fulfillment for ourAmazon orders. To achieve our goal of more than 98% on-time shipping wehave added additional staff to support the sales person in our retailstore who handles Amazon fulfillment. This will allow us to have packagesprepared and ready to ship more efficiently.

To address inventory availability issues we have consolidated our Amazoninventory into one location to speed shipment creation. Having all Amazoninventory at one location will eliminate delays in getting product out by theExpected Ship Date.

Thank you for considering this appeal.

人生如初见

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I understand that recently our performance as a seller on Amazon.com hasfallen below both Amazon's and our own standards of quality. I believe thereare two main reasons this has happened:

Disorganization in our inventory management has resulted in lateshipments and, even worse, unavailable items.

When late shipments and unavailable items have occurred our response tohas been too slow and communication with customers has not been adequate.

I believe it is mainly because of our inadequate communication that wehave recently seen an increase in customer A-z guarantee claims which hasresulted in our order defect rate exceeding the performance target of <1%.

Plan of Action: We are taking the following steps to improve ourperformance:

Improve inventory control by reducing the number of items offered untilwe have systems in place to more adequately handle the number of orders we arereceiving.

Most importantly, we will respond more quickly and proactively to anyproblems with customer orders to keep our customers more informed and helpprevent A-z guarantee claims.

In addition, we will more aggressively monitor our performance metrics toassure we are meeting the standards set by Amazon and our own standards ofquality customer service.

In evaluating our selling practices, we found a mistake in our inventoryupload file.

Our Plan of Action:

Our inventory file has been reviewed. All misclassified condition items havebeen re-categorized to follow Amazon's Condition Guidelines. Entire inventoryhas been deleted from Marketplace to reflect all changes. All of our vendors'inventory will be reviewed before adding to our inventory. Please let us knowwhat should be done to reinstate our account, we are looking forward to hearingfrom you.
 
信件内容的重点如下:
1.表达诚意,先认错
2.清楚分明的格式
3.简要的原因
4.提出解决方式

WIseman

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只分析思路,只分析思路,只分析思路。
 
Dear Amazon Team,

Thank you for giving us a chance to state our detailed and plans about precise solutions regarding shipments. We will show you how we resolve this kind of problems in the future. Please investigate us because it is Amazon’s rights. We have a confidence in becoming a good seller when we avoid defects later.

1,Why our account is locked

...

...

...

2,How to correct the problem

2.1...

2.2,We will make a better inventory management to avoid the occurrence of any short supply.

2.3,We will confirm dispatch every day and do our best to decrease the Late Dispatch Rate, improving our account performance to a large extent.

2.4,We will increase the ability to handle emergencies, such as power failure which can lead to no access to Internet.

2.5,We will ...

3,How to avoid this problem in the future

3.1,...

3.2,...

3.3,We will inform customers of the latest delivery news so that they can know about the status of the items they buy. Moreover, we will ...

3.4,As for the delivered but non-receipt items, we will communicate with customers positively and apologize to them first to acquire their forgiveness. Moreover, we will...

3.5,As a new seller who lacks selling experience on Amazon, we will ...

3.6,We will spend much time on inventory management,...

3.7,We will choose FBA as our shipping delivery which can decrease the rate of complaints to a large extent. We will...


3.8,We are ...

4,About our currency metrics

As for our currency metrics, we will obey all Amazon rules and regulations to build a healthy account. We will ...

5,Our information:

Thank you very much to give us a chance to show our detailed plans about how to prevent complaints and other problems. We will ... We are looking forward to your news. We are happy to provide any other additional information as you request. Furthermore, may you have a good day.

Best Regards

 ******(店铺名)

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